2nd Edition – Clothes-swapping Market at HI Gjøvik

On April 14th, Yousra and Renato, together with Naturvernforbundet, organized the second edition of the “Clothes Swapping Day” at HI Gjøvik Hovdetun and it was again a huge success! The first edition of this event happened in 2017 and you can read more about it here.

We received more than 900 pieces of clothes! Photo by Patricia Benesiu
We received more than 900 pieces of clothes! Photo by Patricia Benesiu

The main purpose of the “Clothes-Swapping Day” is to bring people from the community together and engage them in a social and environmental cause. Following Hostelling International core missions, HI Gjøvik Hovdetun is on its way of being more than just a place where people sleep, and therefore it provides activities that generate engagement between both guests and local community, and in which people can promote sustainability and interact with each other.

The event was featured in the region's newspapers!
The event was featured in the region’s newspapers!

For this event, people brought clothes that were in good conditions and that they did not use anymore, and exchanged them with others – a great alternative to avoid over consumption, being good for nature and for the pocket. In total, we received almost 900 pieces of clothes! The participants could exchange a maximum of 7 pieces of clothes – but many donated more and did not take the maximum amount home. This way, our event ended up with almost 350 pieced left, which will be donated to the Salvation Army here in Gjøvik.

Thank you Gjøvik!!
Thank you Gjøvik!!

This type of event is a great way to raise awareness about the environment, as well as to change people’s perspective about how many clothes they own. According to this report, 8 out of 10 Norwegians believe they have too many clothes and shoes that are not being used – an average wardrobe in Norway consists of 61 clothes, shoes and bags, of which almost half are not used regularly. Many of the clothes we received were still with their tags on, meaning no one has ever used them! 

A clothes-swapping market is a great way to engage the local community! Photo by Patricia Benesiu
A clothes-swapping market is a great way to engage the local community! Photo by Patricia Benesiu

If you want to promote a Clothes Swapping market like this in your hostel, city or country, check this post with more ideas, tips and guidelines, to make the event a success! 

Written by: Yousra Makanse and Renato Albernaz


Keep following our updates here on the blog, to hear more stories and ideas about sustainability in Brazil and in Norway!