Cooperate with local businesses
At Praia do Forte hostel we saw a poster that quickly caught our eye. It suggested different activities we could do in the area, and of those offering them was carefully selected by the hostel. The manager had, himself, collected people in the local community he thought would do a good job. Following this he added them all on a poster with pictures, description and how to contact them.
We tried surfing lessons inspired from seeing this poster hanging in the reception area. This is a wonderful way to easily market activities and people working in your local community. In addition, it makes it easy for your guests to make good decisions of what activities they should do.