Clothes sale event
Hostel7 Brasilia has a nice indoor and outdoor area perfect for events. In collaboration with the staff SayHI arranged a clothes sale event. Every year people buy more than they need and all of the sudden the closets are full. Many people end up throwing perfectly good quality clothes. This event aimed at giving people in Brasilia an area to sell their own clothes, to increase the reuse of clothes and give the clothes a second life.
The hostel offered their space as well as clothes racks made of pipes. Those who wanted to sell their clothes had to sign up in a google form to participate. The people who wanted to participate had to bring their clothes, hangars and donate three clothing items. The donation was the payment and was given to a good cause.
Prior to the event we made a few posters with facts about the impact of the clothing industry. This to highlight the importance of increasing the lifespan of clothes. We recommend hosting such an event. With the right marketing, this can give your hostel a good reputation and engage more people in your local community. It was a fun social event with a good message.